I have the good fortune to be on the mailing list of a well-known, multipubbed author who has the kind of success I'd like to have for just one year. :-) I like hearing about her latest stuff, her travels, her projects...
... but what I don't like is her latest wrinkle. Stickers. With HER BOOK dates on them. Yep. So you can put them on your calendar to remind you WHEN HER BOOKS COME OUT.
Uhh...yeah. Tacky. With a capital T.
I don't care if it was thought up by marketing gurus. I don't care that this woman is wonderful, nice, sweet, and too good to be true otherwise. It's STILL tacky.
To any other authors out there thinking of doing this? PLEASE don't.
You are not important enough in my life for me to stick you on my calendar.
Don't get me wrong. You're important.
But just not THAT important.
Calendars are for doctors' appointments and dentists' appointments and appointments to do things like Get The Car Fixed and Get The Cat's Shots (or vice-versa). They're not for cluttering up with darling little STICKERS saying "Don't forget to run to the store and spend more money on this woman's books!"
And if I ever get the idea to do this to my readers...you all have my permission to slap me.